Urbegi Social Impact aims to improve the competitiveness and influence of organisations through disruptive solutions, promoting ecosystems and communities with a positive impact on the cultural, social and economic development of organisations and local areas.

It provides customised services ranging from the strategic base to the activation, implementation and consolidation of communities, focussing on the development of collaborations between agents and stakeholders to promote valuable partnerships.

Strategic analysis:

Positioning, current model and stakeholders in the local area:

• Collection and analysis of data to identify areas of improvement and the establishment of objectives, allowing us to work on the governance model.
• Analysis, mapping and needs of stakeholders.
• Strategic opportunity for positioning and visibility in the local area.

Smart Tourism Destination Planning:

Action plan in relation to sustainability, technology, governance, innovation and accessibility for destinations and associations nationwide.

Development of an annual plan:

Management, projects and specific actions as regards the dynamics, tools and channels to be used.

Promotion and revitalszation of the tourism ecosystem:

Definition of challenges, communication keys and indicators for the development of the tourism ecosystem.

The plans developed are in line with the following guiding principles:

• Comprehensive perspective in line with the cross-cutting nature of tourism.
• Innovative, competitive and collaborative positioning.
• Participation, cooperation and commitment.
• Sustained continuous development.
• Effective use of technology (collaborative, communication and digital invigoration tools).