The tourist geolocation platform finds which geographical areas are most likely to respond to capture campaigns, based on the extraction of data about tourists’ interests and analysing the homogeneity of the locations.

• Phase 1: extracting tourists’ interests based on Big Data, opinion surveys, active listening on social networks and any other source of information.
• Phase 2: analysing the homogeneity of the location through statistical comparisons and formulae.
• Phase 3: constructing a classification model (machine learning, AI) for geographical location and capture through logarithms.

Tyrceo helps destinations attract more tourists. They specialise in analysing demand and reputation, tourist knowledge and geolocation.